Chris Zeiher does not need much prodding when it comes to recalling his best travel experience. “That’s easy!” The Lonely Planet sales and marketing director (Asia Pacific) offers via email.
“Two years ago, I spent a couple of weeks in Iceland, and one particular day epitomises how amazing travel can be. Inside the volcano is an experience that you can only have in the summer months in southern Iceland,” says the Australian who’s of German heritage.
The 41-year-old had a “Journey To The Centre Of The Earth moment” when he was lowered into the crater of the dormant Thrihnukagigur volcano. And upon his return to the base camp, he saw that an injured Arctic fox had decided to feast on his stew.
“Sitting there sharing my meal with a wild animal was truly one of the most magical moments of my traveller life,” he says.
In retrospect, one wouldn’t expect a lesser tale from someone who works with the world’s biggest travel publisher.
“Travel is at the heart of everything we do. We’re passionate about travel and sharing our on-the-road experiences. We tell it like it is and travellers respect that,” Zeiher says.
Here, the man tells us more about travel – from the “hot” destinations this year to what travellers can look forward to.
At the base of the Spanish Steps in Rome, Italy.
What are the trends you’ve observed in the current travel and hospitality landscape?
It’s authenticity. Travellers want to know what it would be like if they were a local in a particular destination. They want to be able to sample the best a destination has to offer but need for it to be genuine. This includes everything from sampling locally sourced produce in restaurants to choosing to stay in locally run or managed accommodation. Travellers want a connection to a place or to an experience – something that builds a memory and something that can be shared with friends and family.
What are some ‘hot’ destinations this year?
For countries, – it’s Japan! There’s such a buzz around Japan at the moment as it offers an experience unlike anywhere else in the world. Australia’s affordability is putting it back on the traveller’s radar and Botswana, with its 50th year anniversary of democracy, hosts some of the world’s best safari experiences.
For cities– Kotor, Montenegro, has emerged as the new “It” city in the Mediterranean. It’s like a mini version of Dubrovnik, Croatia, without the cruise ship crowds. Dublin, Ireland, where 40% of the population is under 30 years of age, has emerged post the global financial crisis as a hub for creativity and Rome, Italy, will unveil the restorations of both the Trevi Fountain and the Colosseum.
For regions – West Iceland, the inspiration for Jules Verne’s Journey To The Centre Of The Earth – is an unspoilt jewel and home to Game Of Thrones scenery, and Waiheke Island, New Zealand, a mere 35-minute ferry ride from Auckland is family-friendly and boasts over 30 wineries within a 25km radius.
In what ways can Malaysian destinations improve their desirability as great holiday spots?
Malaysia is a stunning destination for travellers. It offers a wide variety of offerings for travellers of all varieties (solo, couple or family). Travel providers should ensure, wherever possible, that they’re highlighting the authenticity of their experience. For instance, if produce is sourced locally, make sure it’s highlighted. Additionally, demonstrating the diversity of travel experiences that can be had in a destination is vital – travellers want choices so make it easy for them.
Against a backdrop of beautiful Freycinet Peninsula in Tasmania, Australia.
What’s the best advice you’ve received when it comes to travelling?
The best bit of advice I’ve ever had is learn some of the local language and at least try to use it. Even if you get it wrong nine out of 10 times, your attempt to use it will win you friends. “Please”, “Thank you”, “May I have..?”, “How do I get to…?” – learn these before you go.
What’s your idea of the perfect getaway?
I love to live local. Hire a house or an apartment and stay for at least a week. Discover the place in my own time and get to know where the best local coffee can be found or where there’s a great bakery or pastry shop. I love to have my wider family with me too. Some of the best times experiences I’ve had is seeing the joy others are getting from having their perspectives changed by travel.
At the Grand Canal in Venice, Italy.
In the courtyard of Amalienborg, the residence of the Danish Royals in Copenhagen, Denmark.
What are some items that you always take with you on a vacation?
Two novels – one in my hand luggage; one in my check-in. Clothing I don’t mind losing – if my luggage is lost, then it’s no loss. Two toothbrushes – I always seem to lose one, for some reason. A multi-adaptor. Bubble wrap – for wrapping that special yet breakable item you always find when you’re on the road. Oh, and a collapsible umbrella.
What travelling tips can you share with us?
Being a travel nerd, I plan a day’s activities, considering both good weather and bad weather options. That way, I can always switch out what I’m doing if the weather is inclement.
What are some destinations on your bucket list?
There’s too many to list… Here’s a few. Botswana – I’m lucky enough to be going there soon on safari in Chobe National Park. Faroe Islands (in Denmark) – the seafood is said to be some of the best in the world and I love going to obscure places. Lithuania – I missed out on going there on my last stint in the Baltics and am desperate to visit it. I also want to get back to Croatia and sail the islands.
Source: https://www.star2.com/travel/malaysia/2016/02/11/lonely-planets-chris-zeiher-reveals-the-years-hottest-destinations/
